How to be an
outstanding communicator
by MARTIN SHOVEL on 16/05/2011
Professional world
clarifies its message that one must be a great communicator if one wants to
hold the top position in his /her career.technical audit skills and practical
exposure keeps importance but there is a huge and more importance of
communication so one should transform him/herself from good speaker to
outstanding one. So there are few guideline mentioned below to be a outstanding
speaker.
Keep it simple
Outstanding
communicators differentiate themselves by the pattern of using lingual and
verbal cues. They prefer simplicity utmost. They avoid bombardment of jargons
and use simple words in a way that make it easy to convey message to audience.
But simple is hard,
and takes courage. It takes courage because it goes against the crumb of
workplace communications. In organizations, language is often used as a
protective veil whose main reason is to wrap the speaker’s back rather than inform
their audience. A concoction of jargonistic words agreed into convoluted
sentences is an effective way of covering up ideas that are half-baked,
obvious, or trivial.
Many audience mistakenly
associate this kind of overcomplicated, difficult-to-follow language with intelligence.
The following example – though satirical – makes the point:
“Undue multiplicity of personnel assigned either concurrently or
consecutively to a single function involves deterioration of quality in the
resultant product as compared with the product of the labor of an exact
sufficiency of personnel.” Masterson, J. and Brooks Phillips, W., Federal Prose,
1948, Chapel Hill, University of North Carolina
What effect does
language like this have? It intimidates, it excludes, it frustrates, and,
ultimately, it wastes time (and therefore money!). It embodies everything that
is the antithesis of outstanding communication. It is puffed up, self-serving –
and, in the final analysis, like the emperor’s new clothes it leaves its author
looking naked and foolish. Translated into the language of clarity and
simplicity, the same gobbledygook becomes:
“Too many cooks spoil
the broth.”
Beyond plain English
Clear, plain English
is an vital part of good communication. It leads to transparency and which
helps reader to grasp the précis of spoken workds. And it is the language of
instruction and easily followed.
Clear explanation is
the strong point of the good communicator. It has convincing power to snatch
vote from audience to inspire them to follow through you. You have to speak in
a manner that not only hits the mind but the hears as well. Barack obama was
the one to hit the people heart by speaking plain in his debates during election
campaigns.
Warming up your language
Modern neuroscience
has demonstrated conclusively that we feel our way into decisions. Numerous
case studies have shown that people with damage to the parts of their brain
responsible for emotional reactions are unable to make decisions at all. It
seems that the rational mind working by itself dithers endlessly as it weighs
up the various possible reasons for taking one course of action rather than
another.
So, if you want to be
an outstanding communicator you have to set the target of touching the feeling
of audience like engage them with feeling it will be easy way to engage the
audience. Once audience comes to know that what you are speaking the time you
will gain the realistic attention. Otherwise you can be defeated by psueodolistening.Words
are the packaging for your communications, and if you want your audience to
unwrap the packaging about your saying, you need to warm up your language.
Visual language
I will just quota a
quotation qualified to Winston Churchill bid a good rule of thumb for selecting
warm, visual words: “broadly speaking, the short words are the best, and the
old words best of all.” It’s no accident that the final lines from one of
Churchill’s most famous and stirring speeches (“we shall fight on the beaches”)
is full of “old words” – “beaches”, “landing grounds”, “fields”, “streets” and
“hills”.
Just writing the other
essential for becoming a outstanding speaker is : -
The multisensory power of concrete language
Story and metaphor
Putting it all together
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